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One relentless driving factor of the 2023/2024 cattle market's success story has been boxed beef demand and the incredible price-points the market has maintained. In a time where inflation has stretched consumer dollars thinner and thinner across all buying sectors of the economy, Americans continue to be persistent beef consumers despite the high cost of beef.
It was just last Friday (2/23/2024) we saw choice cuts break through resistance at $300.00, which the market hasn't consistently done since last October. February isn't usually a month that sees tremendous beef demand as the market isn't supported by big holiday sales and consumers are usually huddled around their warm fireplaces, dreaming about summer days when the grill can be stoked, and a juicy slab of beef is spread across the grate to share with family and friends.
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